Kipp Bodnar

Director of Marketing

Picture of Kipp Bodnar

Kipp Bodnar is Director of Marketing at HubSpot, the inbound marketing software leader that provides integrated tools for marketers to generate and manage leads online. Kipp leads HubSpot’s demand generation efforts, which includes all of company’s content assets from to ebooks and guides. In addition to content, Kipp oversees all inbound marketing channels including SEO, social media, email marketing and advertising. Along with demand generation Kipp manages the marketing operations and customer marketing team as well as HubSpot’s channel marketing efforts.

He is co-author of The B2B Social Media Book:
Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More (John Wiley & Sons), the definitive guide for B2B marketers who want to master social media and drive leads.

Kipp is an experienced social media marketer who co-founded, the leading online resource for social media’s impact on B2B marketing. He also writes at and other industry news sites.

Gilbane Conference 2013